TransX Systems provides IoT-based Omnichannel Marketing & Social Commerce solutions, helping brick & mortar retailers effectively execute merchandising strategy, instore consumer engagement & Influencer marketing
View moreTransX Systems provides IoT-based omni-channel marketing & consumer engagement, driving new revenue for bars & restaurants
View moreIncrease Revenue & Cash Flow with TransX Systems Digital Coupon Redemption (DCR) and Loyalty solutions
View moreOnline retailers have refined their tools to understand shopper behaviors and how to engage consumers to close the deals.
What if we provide you with the exact capabilities in a physical store environment.
Many platforms can tell you how many shoppers are in a store based on aggregate data. But when customers leave your location, that’s where the insight ends. It’s great to get big picture analysis on engagement, but what if you could drill down further – and farther?
We’ve heard C-level executives say, “You can’t put a Like on a balance sheet.”
They have a point. Unfortunately, a lot of companies are paying “influencers” to entice their friends to visit social media pages but not to buy anything.
Knowing the journey you customer took to reach you will reveal the most coveted asset you brand has… real Influencers. In today’s world of social media, at each leg of the journey Influencers can make or break your brand.
Many platforms can tell you how many shoppers are in a store based on aggregate data. But when customers leave your location, that’s where the insight ends. It’s great to get big picture analysis on engagement, but what if you could drill down further – and farther?
TransX Systems takes the insight to a whole new level with far more data on everywhere your individual buyers go. Our system isn’t limited by one location or even one vertical. Instead, we work with national brands, national malls, retailers and independent restaurants to bring omni-data together, using data analytics and mobile engagement to deliver a complete picture of your buyer.
For example, let’s return to our happy customer who just bought four items at the men’s clothing store. After he finished shopping, where did he go to eat? If it was a high-end restaurant, the data could be sent back to the store retailer who can later offer him a deal on some of their more high-end items when he comes back.
Talk about big-time intelligence on your customer.
But we’re just getting warmed up.
We’ve heard C-level executives say, “You can’t put a Like on a balance sheet.”
They have a point. Unfortunately, a lot of companies are paying “influencers” to entice their friends to visit social media pages but not to buy anything.
Here’s a better idea: What if we could track all the way to the purchase event and not just when someone clicked “Like” on Facebook? Better yet, what if we could identify real influencers who have been proven to actually generate a purchase of the brand and then bring those individuals into our influencer marketing efforts?
TransX Systems can do just that. From number of purchase events to revenue generated, our platform offers a far more insightful level of purchase tracking. Consequently, our clients are getting better sales lift with the kind of deeper tracking that draws a straight line from loyal shopper to influenced connection to purchase behavior.
There’s no guesswork involved in any of it.
Shoppers don’t move smoothly through that buyer’s journey without some kind of reward every step of the way. We’ve got you covered on that.
TransX Systems is giving our customers the capability to offer social coupons to exclusive customers. In doing so, they can utilize form of engagement that transforms frequent buyers into fans who can’t wait to tell others about the experience. For example, our system can sync with robust data that puts our customers in the unique position to reward customers with a coupon, right before inviting them to an exclusive party or grand opening of a new store. It’s a level of special attention and care that inspires them to help promote for you, not merely browse and shop.
Why stop there, though? As your customer is moving through the buyer’s journey, your TransX Systems-powered mobile app data that syncs with your store can reveal who is viewing an item or, in the case of a restaurant, ordering certain menu items. This behavior is tracked and sent to your store manager.
Here’s where it gets really exciting, especially if you’re looking to elevate manager’s performance and the in-store experience:
With knowledge of this fresh customer data, the manager is in a position to upsell and target the sale even more intelligently. You can then actually know which of your managers are converting on the upsell opportunity the best. All from technology courtesy of TransX Systems that “sets the table” for the opportunity to happen.
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Set-up takes five minutes, and TransX Systems immediately goes to work building your customer list and building your business.
Our pricing matches the needs of your business. From small cafes to large chains, TransX Systems has a solution made just for you.
support@transxsystems.com
Call: 844-590-0698